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Omega – Official Timekeeper 2012 London Olympics

OMEGA Olympic Games Timekeeping Exhibition at KaDeWe

In celebration of its role as Official Timekeeper of the Olympic Games, OMEGA, the Swiss luxury watchmaker is presenting its Olympic Timekeeping Exhibition at KaDeWe in Berlin from May 29 to June 30.

The exhibition includes equipment OMEGA has used in its role as Official Timekeeper of the Olympic Games over the past 80 years. This summer the brand will assume its timekeeping responsibilities for the 25th time at the London 2012 Olympic Games.


Hublot Dedicates Watch to the Fastest Man on Earth

The fastest man in the world now has a watch dedicated to him.

Quite some symbol. The aptly named King Power Usain Bolt. In addition to the watch’s many references to the sprinter, it features an interesting hallmark: the strap is made from exactly the same leather as the shoes he wore when he broke the world records in Beijing in 2008

Jaeger-LeCoultre official timekeeper of the Diamond Jubilee Pageant

Jaeger-LeCoultre is honored to celebrate Her Majesty Queen Elizabeth II’s Sixty Years on the Throne as the official timekeeper of the Diamond Jubilee Pageant, a major event taking place in the private grounds of Windsor Castle in the presence of Her Majesty on 10-13th May, 2012.

To mark this momentous occasion the renowned Swiss watchmaker has created a special limited engraved design of its iconic Reverso watch. Personalized with the logo of the Diamond Jubilee Pageant and a commemorative message, the Grande Reverso Ultra Thin will be issued in a limited edition of 6 pieces in men’s and ladies’ version.

The Reverso watch, born in India in 1931 in response to English polo players’ desire for an unbreakable watch, soon found its place in more elegant surroundings. Over the years, it has managed to appear in new guises without ever losing its soul. Today, wearing a Reverso from the contemporary collections draws the owner into an exclusive world – that of watch making history, but also and above all into the sphere of technical perfection and aesthetic refinement.

The metal back of the Reverso’s rotating case has been a privileged space for expression since its beginnings. The archives of the Jaeger-LeCoultre Manufacture contain the remains of hundreds of Reversos that have been hand engraved according to the wishes of their owners – most often with initials or crests, sometimes a number, a picture, or a portrait.